Hudson Yards | The Yards
Hudson Yards, the slick set of skyscrapers emerging at the northernmost end of the High Line, is fundamentally changing the gravity of the West Side of Manhattan. But, change takes time, and New Yorkers aren't renowned for their patience. The Hudson Yards brand came to us with a particular challenge: to build anticipation and excitement for a development district that wouldn't be complete for nearly five years.
In response, we created an editorial arm for the brand, dubbed "The Yards," which boasted content spanning an array of topics across art and design, food and drink, style, and technology. Each article was surgically targeted against a particular audience segment, whether potential residential lessees, future commercial tenants, or culturally-keen millennials.
The Best Part of Fall? These Essential Fall Jackets.
We’ve got the scoop on this season’s outerwear trends.
We’ve moved beyond that late summer chill. The leaves on Hudson Park and Boulevard show signs of turning and clocks will soon fall back. Sorry to say, we’ve begun the inevitable drift toward a tundra of snowy sidewalks. But we haven’t sunk into darkness just yet. There’s still time to enjoy autumn in the city and, perhaps most importantly, debut that ever-elusive, ever-perfect fall jacket. Don’t yet have yours in the bag? Don’t fret. Your hunt starts (and stops) here.
The duster was born out of dirty necessity. Devised in the 1800s for cowboys as utilitarian protection from trail dust, the style was later adopted by Texas Rangers as the uniform of men on horseback. Come the turn of the twentieth century, women appropriated dusters as sartorial shields for riding in open cars on dirt roads. A century later, dusters are back, and from Balmain to Lanvin, they’re polishing runways.
Where to look: Jeffrey | 449 West 14th Street
What to look for: Dusters range in fit from slimmer to free-flowing. Try the piece with multiple outfits to gauge your silhouette—a maxi dress, romper, or jeans. The classic duster’s appeal derives from its striking length. Pay attention to the gap between ankle and floor.
Greasers. Punks. Bikers. Cops. Like so many jackets before, the moto is subcultural icon, worn with utilitarian and sartorial intent. Designs derive from elements of the motorcycle—from structured shoulder padding to angular zipper alignment, details allude to protection while making style statements. A wide range of textures, forms, and materials (yes, there’s vegan leather!) creates tough choices off the rack.
Where to look: AllSaints Spitalfield | 415 West 13th Street
What to look for: Prep work is key to making the right moto purchase. If your wardrobe is chock full of grays and blues, go for a black version of the jacket. If you tend to don whites and beiges, try it in brown. Feeling revelrous? Rock matte suede material or shearling lining, and deviate from the crowd. Indecisive? Juxtapose a sleek moto jacket with softer silhouettes to turn the edge up on a traditional look.
It’s 1915. You’re barrelling through pewter winter skies in an exposed cockpit, sharp flecks of rain piercing your standard issue fatigues. Your savior is around the corner. Meet: the bomber, AKA the flight jacket. The evolved version of a longline leather garment worn by Royal Flying Corps during World War I, the bomber was first issued by the U.S. Army’s Aviation Clothing Board in 1917. An American style legend was born. Best known for its heavy-duty leather, the bomber sports intricate detailing: wraparound collars, wind flap-laden zippers, and tight cuffs with snug waists.
Where to look: Coach | 10 Columbus Circle
What to look for: When in the dressing room, try on this trans-seasonal piece over a T-shirt or sweater because it looks sleekest when layered. You can also nestle lighter styles under a parka to ward off an autumn chill. If you’re looking for something that will go straight into winter, opt for a design that features supple shearling and an oversized collar. The classic interpretation of this iconic style will keep you warm, from the big sky to the city streets.
With origins dating back to the late 1800s, it’s no surprise each yard and stitch of the trench coat is designed with purpose. From its lightweight, breathable shell built to protect to details rooted in military specs. Modern interpretations are a welcome addition to any closet, but don’t worry about becoming a fashion victim; the time-honored trench is here to stay. A style with unprecedented amounts of versatility, it’s sure to last a lifetime.
Where to look: The Kooples | 401 West 14th Street
What to look for: Classic is key when it comes to picking the perfect trench. But there’s no harm in going bold with a pop of color, especially when paired with a monochromatic ensemble. Stay long and sleek and cinch at the waist. Don’t be basic and buckle; this is one belt that begs to be tied. Just as important as silhouette are fabric choices: a lightweight cotton gabardine that’s water-repellent is the perfect armor for rainy days. And don’t forget to peek inside—a removable lining will do wonders if the temperatures dip.
The EveryWoman's Guide to New York Fashion Week
Keeping you ahead of the trends, as Neiman Marcus readies herself for her West Side debut.
The Bohemian beauties from spring march into fall with folkloric influences: handcrafted, artisanal details and embellishments in crewel embroidery, ruffles, flounces, fringe, and patchwork impart a worldly character. The romanticism of lace and velvet, a gift from the Victorians and a source of inspiration in the ‘70s, features again as a trend that’s never looked more relevant. See: Alice + Olivia's Long-Sleeve Mock-Neck Beaded Paisley Gown, $1198.
A coloring-book’s worth of rich reds, from full-bodied bordeaux to siren bright, enrich the season’s palette. Shades of red add energy and excitement to your closet - on a dress, coat, handbag, or shoe. Red makes a dramatic cameo in lace and on lips, too. See: Stuart Weitzman's Truly NM Build Your Own Over-the-Knee Boot, $813.
We’re loving the unexpected ear play this season. Huggies, clips, and crawlers offer an exciting new way to accessorize. As unmatched sets or worn in multiples, the new ear options let you get creative. Look for the latest batch of pearl and jet ear jewels. See: Vita Fede's Leaf Crystal & Pearl Jacket Earrings, $395.
Shearling, mink, mongolian, and fox - both real and faux - starred on almost every designer’s fall runway, whether as a defining statement piece or a plush trim on footwear, handbags, coats, and jackets. Updated and a bit undone, these aren’t your grandmother’s furs. A touch of fluff adds a luxe element to folkloric looks. See: Brunello Cucinelli's Truly NM Fox Fur Trimmed Hooded Cashmere Poncho, $1270.
The Saddle Bag
No horsing around - it’s all about the saddle bag. Wear it over the shoulder or as a crossbody, and look for embellished versions with whipstitching, studs, or patchwork. See: Chloe's Truly NM Drew Mini Shoulder Bag, $1750.
Dare to wear the flare! The leg-elongating '70s sensation returns for a command performance. From denim to dressed up, there are flared pants for everyone, so put the silhouette on your radar. Top a flared leg with a tunic, tucked-in blouse, or vest, and slip into a pair of platforms. See: AG Adriano Goldschmied's Truly NM Angel High-Waist Flare Jeans, $425.
Build your look on a solid foundation this season with a chunky heel. Proportion is everything when pairing fall shoes, boots, and booties with the assortment of midiskirts and maxiskirts and the fabulous flared pants making news everywhere. Platforms make a comeback, and granny boots look fresh and new, adding a turn-of-the-century twist to a folkloric ensemble. See: Tabitha Simmons' Ginger Suede Triple-Buckle Pump, $745.
Capes, Dusters, and Ponchos
We love layer, and you will, too. Fall’s toppers - capes, ponchos, breezy dusters - add a dramatic final layer that can serve as the focal point of an entire look. Wear a cape with a midiskirt, throw a poncho over denim, or top leather leggings with a floor-grazing duster. See: Derek Lam's Truly NM Colorblock Cape Poncho, $1,990.
Warm up to the winter white wardrobe. It’s chic and sophisticated worn alone, but becomes bold and graphic paired back to black. The super-versatile noncolor can be thoroughly modern or as dreamy as a snowdrift and should be a staple in your fall wardrobe. Put simply, winter white, just looks right. See: Stella McCartney's Long-Sleeve Turtleneck Sweater, $975.
Architecture We Admire:
Zaha Hadid’s 520 West 28th Street
Her first-ever building in NYC reaches new design heights.
The Empire State and Chrysler Building stand in the clouds, shadowing the busy streets below. The Flatiron Building interjects its powerful design into our lives. In 2017, New Yorkers will be blessed with yet another masterclass visionary design in Pritzker Prize- winner Zaha Hadid’s first NYC building at 520 West 28th, directly on the High Line, the epicenter of West Chelsea.
Queen of The Curve, Zaha Hadid’s 520 West 28th once again pushes the boundaries of urban home design, going against the conventional grain and standing out against the rectangular aesthetic of New York’s residential landscape. The innovative architectural undertaking at 520 West 28th spans 21 interlaced levels, housing 39 luxury condominiums. In addition to breathtaking Hudson River views, each residence boasts a unique Hadid sculpture. Extensive outdoor areas are fashioned to replicate the privacy of a secluded home and will enjoy views of the High Line.
Take a leisurely stroll north two blocks through wildflowers and West Side sunshine and you’re in the heart of Hudson Yards. This soon-to-be cultural epicenter will be home to luxe shops, offices, and restaurants, making 520 West 28th not only the sculptural work of art it is, but also at the focal point of the perfect place to live, work, and play. To find out more about 520 West 28th, click here.
From The Whitney to Blue Note:
New York’s Iconic Jazz Scene
The rhythm of the West Side is alive and kicking
The opening of the new Whitney Museum in May has established the West Side as the cultural epicenter in Manhattan. As the heralded America Is Hard to See and Mary Heilmann: Sunset exhibits wind down this month, we look forward to Archibald Motley: Jazz Age Modernist, the first full-scale survey of his paintings in two decades, which opens on October 2nd. Motley was a key figure during the Harlem Renaissance, known for his rich palette and freethinking interpretation of urban culture. After seeing Motley’s dynamic depictions of modern life at the Whitney, visit one of our favorite West Side jazz clubs, detailed below.
The Village Vanguard (178 7th Avenue) - First opened in 1935, the Village Vanguard became home to folk musicians and beatniks in the 50s. By 1975 the club moved to an all-jazz format, hosting artists such as John Coltrane, Bill Evans, and Cannonball Adderley. Search “Live at the Village Vanguard” and turn up classic albums from the likes of Dizzie Gillespie and The Thad Jones and Mel Lewis Orchestra.
Smalls Jazz Club (183 West 10th Street) - The quintessential jazz dive, this location gained popularity as a spot for young musicians to rehearse, jam all night, and even catch a catnap in the back. The club still plays host to younger rising jazz stars with styles ranging from post-bebop to swing.
Blue Note Jazz Club (131 West 3rd Street) - Known to some as “the jazz capital of the world.” Stop by Blue Note on any given night to see jazz superstars like Roy Hargrove and Roy Haynes alongside up-and-coming artists. Visit for live music nearly any night of the week, especially one of their their well-known Late Night Groove series.
55 Bar (55 Christopher Street) - If you’re new to the NYC jazz scene, this unpretentious basement club is a perfect way to get your feet wet. They showcase progressive styles, often featuring danceable, guitar-heavy groups. Stop in for an early-evening set (no cover charge) and enjoy.